I bring an editor’s eye to
every slide.

Reader experience comes into the design before I open the design file.

When I work through a carousel, I notice when the hook is weak, when a slide is too cluttered, when the type will be difficult to read on a phone or when the visual choice is getting in the way of the idea.

I also pay attention to the person behind the content. If I am writing for you, I study how you already communicate so the finished carousel still sounds familiar to your audience.

Some of the questions I consider before I design:

My editorial background includes work across B2B SaaS, tech, fintech, health and lifestyle. I’ve written 1,000+ articles, edited 500+ pieces and designed 150+ carousels.